Read a simple-but-startling angle this morning on customer value. Have you calculated what a customer’s worth over the course of her lifetime? What if – just one time – you calculated your marketing budget off that amount? In Embracing Lifetime Value, Seth Godin suggests this simple challenge: So, a chiropractor might see a new patient [...]
A Daily Moment of Clarity for Your Business & Your Busyness
Who is Tim Miles?
Plus, I'm a work-at-home-dad-writer-cook-repairman-designer-nerd-husband-consultant-speaker-strategist-playmate-and-lover-of-hyphens.
I regularly speak to conferences, colleges, and companies about what makes people do the things they do.
In 2005, my worldview shifted when our son was diagnosed with autism. Since then, our family has learned to separate the truly important from the merely urgent.
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