1 Corinthians 13

I came across this desktop wallpaper somewhere a few months ago. Today seemed like an appropriate day to share it with you. A different Paul – Paul Hewson – may have written ‘Love Is Blindness,’ but he also wrote a moving tribute to the man we celebrate today. But, I’m sticking with this Paul today, [...]

    Read a simple-but-startling angle this morning on customer value. Have you calculated what a customer’s worth over the course of her lifetime? What if – just one time – you calculated your marketing budget off that amount? In Embracing Lifetime Value, Seth Godin suggests this simple challenge: So, a chiropractor might see a new patient [...]