customer service

A Tale of Two Salespersons

This is a reminder to me: Do not apologize for making a career out of advertising and marketing. If you take something away from it, too, then cool by me. Salesperson #1′s Tale Salesperson #1 sent me four emails over two days urging me to buy something for one of my clients. Here’s the last [...]

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Interview: Sales Rep Frustrations Explained, Part 1

This is an excerpt from an interview I did last week with someone who could really help the advertising sales industry (or anyone in it who was willing to listen.) I’ve changed her name to prevent petty problems for her in the future. I’ve also redacted names of companies, media, and people. They’re not crucial [...]

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A Local Business Wake-Up Call

Do you like the idea of supporting local businesses? Is that like asking a politician if he’s for more jobs and against crime? But … and it’s an awfully big but … your locally-owned business has got to meet me MORE than halfway. Sorry if that seems unfair. Heck, it is unfair. Get over it. [...]

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